Stage 2 Business Growth: Expert Tips &
Free Resources
Congratulations! Your business is in Stage 2, the Ramp-Up Stage. As the leader of a Stage 2 business, you’ve got a lot of demands on your time and attention. Where do you focus? How do you prioritize?
What research has shown us is that each Stage has its own rules and guidelines. The more you understand the rules, the better you can navigate growth. In other words, you don’t have to reinvent the wheel and figure everything out on your own. Instead, you can benefit from what hundreds of other business owners have learned.
“We’ve always had growth on our minds, and there are always challenges that come up. Working with the ReWild Group has helped us navigate those challenges, and instead of being so reactive, helped us be a lot more proactive, which has made everything a lot smoother.”
Download the Stage Card
The two-sided Stage Card is an easy way to keep the rules that are most beneficial for your Stage 2 business close at hand. Print a copy and keep it on your desk. Share it with your team. The better you understand the rules, the more focus and clarity you will provide as a leader. Get your free copy now!
A Quick Overview of Stage 2
Although your team is still fairly small, you should already be preparing for future growth by identifying and developing three supervisors. You also want to make sure that the entire team is grounded in the same core values (those are the promises you make to each other as a team).
Cash flow is probably a challenge, so keep your focus on selling—not just once in a while, but every single day. You should establish clear brand values (the promise to the market), so you have a strong brand identity. While overall you are in an innovative phase of the company, the pace of change should be slightly slower than it was in Stage 1 (when you had 1-10 employees).
Keep everyone on your team engaged and contributing by setting measurable markers of success (otherwise known as Key Performance Indicators). Be transparent about how the company makes and keeps money so that everyone is motivated to help. Clarify positions and roles, making sure the work is organized around the position and not the person who happens to be in that position. As a leader, your team needs you to develop its potential, set a high standard of performance, and exert influence to achieve success.
Stage 2 Guidebook
The 60-minute Guide to Growth for businesses with between 11-19 employees is a must-have for every owner of a Stage 2 business. The Guidebook explains the primary dimensions of a Stage 2 business, including Leadership Style, Modality, Classic Challenges, and Transition Zones. Each chapter includes illustrations that bring the concepts to life along with practical applications questions you can apply to your business. Get your copy today!
“Ramping up your startup is a critical stage - I like how this outlines the priorities for the owner!”
Take the Next Step
Now that you know where you are on the roadmap, it’s time to chart your course! Make an appointment today to get started. This free consultation will give you further insight into where you are and how to get to where you want to go.