Stage 1 Banner - The Start-Up Stage

Stage 1 Business Growth: Expert Tips &
Free Resources

Congratulations! Your business is in Stage 1, the Start-Up Stage. As the leader of a Stage 1 business, you’ve got a lot of demands on your time and attention. Where do you focus? How do you prioritize?

Our research shows that each Stage of Growth has its own rules and guidelines. The more you understand the rules, the better you can identify, overcome, and predict obstacles. In other words, you can get unstuck and start building a more resilient, profitable business.


 
You start a business because you’re good at something, not because you’re good at running a business. You have a craft or a trade. Most people don’t get past the one-man band because they don’t have a system to get past that early stage.
— Peter DeFinis, TechForwardIT
 

Download the Stage Card

The Stage Card is a quick-reference guide to help you keep the rules for your Stage 1 business close at hand. Print a copy and keep it on your desk. Share it with your team. The better you understand the rules, the more focus and clarity you will provide as a leader. Get your free copy now!


A Quick Overview of Stage 1

Your team is small, which makes every member critically important. You want to build a cohesive, cooperative group of high performers who can roll with the punches. Chaos is the norm for a start-up business, so don’t waste your energy trying to fight it. Embrace the chaos and invest energy into developing process only where necessary.

Identify three revenue groups and work on selling the two or three products or services that have the best margins. Focus on profit and become an expert at generating, tracking, and preserving cash. Start tracking customers with a Customer Relationship Management (CRM) system.

Meet with your employees individually every few weeks so you’re hearing directly from them on a regular basis. Be a decisive leader who doesn’t shy away from a challenge, cast a vision that will energize your team through uncertain times, and develop the potential you see in your employees.


Stage 1 Guidebook Cover

Explore the Rules In-Depth

The 60-minute Guide to Growth for businesses with between 1-10 employees is a must-have for every owner of a Stage 1 business. The Guidebook explains the primary dimensions of a Stage 1 business, including Leadership Style, Modality, Classic Challenges, and Transition Zones. Each chapter includes illustrations that bring the concepts to life along with practical application questions you can apply to your business. Get your copy today!

 
A must-read for every small business owner.
— 5-Star Amazon Review
 

Take the Next Step

Now that you know where you are on the roadmap, it’s time to chart your course! Make an appointment today to get started. This free consultation will give you further insight into where you are and how to get to where you want to go.